India Growth Story

India seeing growth rates significantly above 3% by 2050

Next 10 year Indian Economy growing by 4 times

Education sector to grow 5.7 times
Domestic pharma and health care- 6 times Media and entertainment 5 times

Organised retail 6.3 times

Automobile sector 4.8 times Urban premium housing 6.5 times

Key risk to achieve and managing this growth

The income disparity levels in India are amongst the

highest in the world.

Individuals

in BRIC countries are still likely to be poorer on an average than individuals in the G6 economies

INCLUSIVE GROWTH GROWTH OF ALL

It is important that the Bottom of the pyramid participates in the growth process.

riple Bottom Line and CSR

CSR that commensurate with the changes and challenges the growth brings in.

CSR IS
Demonstration of - a commitment to societys values, - contribute to societys social goals - environmental goals and - economic goals -- through action

CSR FOCUS
PEOPLE
PLANET PROFIT

TRIPLE BOTTOM LINE

ACTUAL STAKEHOLDERS OF COMPANIES

ENVIRONMENT

GOVT. AGENCIES

COMMUNITY/CITIZENS

COMPANY SHAREHOLDERS

EMPLOYEES

CONSUMERS

SUPPLIERS

Companies & CSR

Three kinds of Indian companies when it comes to corporate responsibility:
Big Indian multinational corporations that have

proper corporate Responsibility mechanisms in place Large national companies that appreciate the value of corporate Responsibility but have no inherent structures to show for it The many small and medium-sized enterprises that are doing only Piecemeal work

Did you know that.

A paper company manufactures paper from waste cloth to reduce the use of pulp from trees A Chemical manufacturer has protected the largest stretch of mangroves along Mumbais coast A software company has developed a special call receiving software for 1098Childline , Indias national helpline for children in distress An FMCG company is working to protect and conserve endangered plant species in India through re-forestation programmes A construction company (in Mumbai) posted a 60 % profit in 2010 amounting to Rs.1400 cr. and did not do any activity to benefit society Dont Drink and Drive is the CSR campaign of a leading company that makes alcoholic beverages A drug manufacturer in India provides gifts and vacations abroad to doctors who prescribe its products. A power generating company is the highest CO2 emitter in India

Times Foundation

Observations
51% 509 Companies reporting their CSR activities in either the Annual Report or Website

2%
3%

21 Companies have published a separate Sustainability Report

30 out of 1000 companies have reported the amount spent on CSR

10%
90% 40%

107 out of 1000 companies are doing CSR through a trust or foundation
More than 90% high impact companies have no separate environment report Widely done CSR area is Education followed by Healthcare and Rural upliftment.

Observations.
All PSUs undertake a basic minimum level of CSR based on mandatory regulations (e.g. relating to employment) Individual companies that are part of a larger group do not list their individual CSR activities; the same CSR activities are listed for all companies of a Group

Poor performing Sectors- Construction, Entertainment and Media, Mining, Retail

Best Sectors- Banking, Software, FMCG, Paper

Every company harms the environment! (Just as an individual does)

Sustainable Development environmental protection

A Heap of used Water Bottles

What should corporate do

The whole society is looking at

corporate and almost staring at them as polluters

Corporate should have record of their

carbon footprint and disclose how do they deal with that

For those companies which disrespect the environment or living beings, we, as responsible citizens, need to individually and collectively, reward or penalise them through our voices and our wallets.

Just 2% still believed that the only business of business is business.

Do more, say the people

Social development
Focus on nation building Rural development Employment

Education for all

Health for all Community support women's empowerment, girl child Capacity Building skill development, training Community Development education, health, poverty Social Challenges

Dr Reddys Foundation
"Everyone has a purpose in life and a unique talent to give to others. And when we blend this unique talent with service to others, we experience the ecstasy and exultation of own spirit, which is the ultimate goal of all goals."
- Dr. Anji Reddy

ITC has won the prestigious Corporate Social Responsibility

Closing Statement
Enlightened businesses worldwide, small and large, have

begun to realise that responsible practices enhance profitability and ensure long term survival. Companies not doing CSR will not survive its only a question of when
For those companies which disrespect the environment or

living beings, we, as responsible citizens, need to individually and collectively, reward or penalise them through our voices and our wallets.

Golden Peacock Global Award for corporate social responsibility (CSR) This award has been showered for Coca Cola India's contribution towards its efforts in community development - for replenishment of ground water and setting a target of year to reach a "net zero" balance with respect to groundwater usage.

The New Red, White & Blue Front lines of a green revolution.

Top-Rated Companies for Social Responsibility

Reliance Industries and two Tata Group firms Tata

Motors and Tata Steel are the countrys most admired companies for their corporate social responsibility initiatives in the field of education, environment conservation and public health, according to a Nielsen survey. Under its Corporate Service Corps (CSC) programme, IBM joined hands with the Tribal Development Department of Gujarat for a development project aimed at upliftment of tribals in the Sasan area of Gir forest.

Top-Rated Companies for Social Responsibility

Towards curbing of carbon footprints at office, 2010 witnessed

various initiatives including application of renewable energy technologies, moving to paperless operations, and recognition of environmental standards. Financial organizationswhere paper usage is comparatively higher than other sectorsincluding HSBC India, Max New York Life and Standard Chartered Bank continued with the yearbefores resolution of asking their customers to shift to estatements and e-receipts.
Telecom operators including Airtel, Aircel, Vodafone and Idea,

too, pushed their efforts to shift as many customers to e-bill and save paper.

CHANNELS OF IMPLEMENTING CSR

In-house team Trust or Foundation as an independent arm of the

company Non-Governmental Organization (NGO) Industry consortia Collaboration with on-going Government programme Public- Private partnership.

Some suggestion..
1) Minimum annual CSR expenditure
Every company must spend a minimum of 0.2% of its sales on CSR activities (i.e. Rs. 20 Lakhs per Rs. 100 Crores) 2) Reporting A Corporate Sustainability section to be included in the Annual Report and preferably a separate Corporate Sustainability Report (as per the Global Reporting Initiative framework) to be published.

 CSR linked to the skills of a company

CSR linked to the location of a company Create inclusive employment Ensure responsible behavior in supply chain Use core competence Link CSR to governments development plans

Sarve bhavantu sukhinah: Sarve santhu niramayaaha: / Sarve badraani pasyantu Ma kaschith dhukha baag bhavet // Let all people be happy Let all live with complete good health Let all know what is good and what is not so good Let no body be subjected to troubles