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MALARKODI 1000821280 KOK KUAN YEONG 1000922599 SHAMLEEN 1000820491 SANTHINIYA - 1000821021

Meaning of our company logo

- Green leaf represent environmental free.

- Green sun represent globally free.

- Green color represent as a green product.

COMPANY BACKGROUND
SunGreen Solar company focus in finding new types of solar portable charger which will help the public to charge, cell phones,mp3 and Ipod with sun power, Not only that but this type of charger is user friendly meanwhile it is easy to bring everywhere we go.

INTRODUCTION
Solar panels is system device that can trace and charge power to digital device through sun. Unlimited power energy and environmental free Clean and environmentally safe unlike fossil fuels. Charge cellphone,mp3 & 4,I pod and I phone. Anytime, anywhere easy and save.

Vision , Mission & Objective


Fantastic opportunity for each and everyone to fulfil the true potential. Reducing the impact on the environment. Help people to save the most of their energy.

Standards of customer satisfaction and efficiency.

ORGANIZATIONAL STRUCTURE
CEO (Ms Malarkodi)

ADMIN & FINANCE MANAGER (Mr. Shamleen)

MRKT & IT MANAGER (Mr. Kok)

PRD(T),Design & TECH MANAGER (Ms Santiya)

STAFF STAFF STAFF

STAFF STAFF STAFF

STAFF STAFF STAFF

Marketing plan
We have employed the Marketing Mix i.e. Product, Price,

Promotion and Place. These, as mentioned above, are commonly


referred to as the 4 Ps of marketing. Optimizing the marketing mix is the company responsibility of our strategy.

Product Price Place Promotion

PROMOTION
Marketing mix Advertising Sales Promotion Sponsorship deals Direct marketing Personal Selling Public Relations

Market & Industry analysis


Demand Market strategies Competitors analysis PEST analysis

COMPETITORS ANALYSIS
Competitors company Solio DinoDirect Sunflower KeyStone I Sol-Plus Product strategies High Low High Medium Medium Pricing strategies High Medium High High High Distribution strategies High Low Medium Medium Medium Promotion strategies High Low High Medium High

Landportsolar
Kiwi choice

Medium
High

Medium
High

Medium
Medium

Low
High

PEST ANALYSIS
Political - SIRIM (Law & Regulations) Economy - Market demand and Trends Social - 21ST century, trend & everybody needs Technology - Advanced and intentions to give new,

flexible & Environmental free.

SWOT ANALYSIS
Strength - Meet Emergency &
High efficiency

Weakness - Difficult to charge during winter season Opportunities - Attract customers &
high market share

Threat -

Earn low profit margin & competitors

SunGreen Solar Product Design


( sunflower company product used for example design)

PRODUCTION PLAN

OPERATION PLAN

FINANCIAL STATEMENT
Start-up funding Pro forma income statement for SunGreen solar Pro forma cash flow statement (yearly) for SunGreen Solar Ltd

Sales Forecast for the SunGreen Solar Return on Investment (ROI)

SURVEY METHOD
(For Estimate production cost and sales)

Start-up funding

Pro forma income statement for SunGreen solar

Profit and Loss Net sales Cost of Goods Sold Gross Margin Operating Expenses: Total Sales and Marketing Expenses Total General and Administrative Expenses Total Operating Expenses Income before income taxes Income tax expenses Net profit

31 december 2010 RM 1,345,997.00 RM 415,554.00 RM 930,443.00

Projected 2011 RM 1,963,326.00 RM 643,678.00 RM 1,319,648.00

Projected 2012 RM 2,484,192.00 RM 856,492.00 RM 1,627,700.00

RM 157,066.00

RM 289,490.00

RM 331,200.00

RM 291,357.00 RM 448,423.00 RM 482,020.00 RM 3,200.00 RM 478,820.00

RM 456,239.00 RM 745,729.00 RM 573,919.00 RM 5,452.00 RM 568,467.00

RM 538,654.00 RM 869,854.00 RM 757,846.00 RM 7,719.00 RM 750,127.00

Pro forma cash flow statement (yearly) for SunGreen Solar Ltd

Sales Forecast for the SunGreen Solar

Graph for sales forecast

Return on Investment (ROI)


ROI Year 2010 = 478820.00 x 100 500,000.00 = 95.7% ROI Year 2011 = 568467.00 x 100 500,00.00 = 113.6% ROI Year 2012 = 750,127.00 x 100 500,000.00 = 150%

CONCLUSION
Its a good business plan and the product can be attracted by many customers from different generations of life.

WEB PAGE
(further more details please log on our blogs)

THANK YOU &

Q&A

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