Mahindra First Choice

Services Ltd.
Recruitment Drive MBA Internship Program- 2016 & 2017 Batch

The Mahindra Group

$ 16.5 Billion

180,000+

multinational group based in

Mumbai

Presence in over

100
Countries

people across the globe

Featured on the Forbes Global 2000 list in 2012

Received the Financial Times Boldness in
Business Award 2012 in the Emerging
Markets category

Mahindra Group has presence in 18 industries

Automotive & Farm Sectors

Financial Services Sector

Automotive
Farm Equipment
Agri - Business
Construction Equipment

Financial Services
Insurance Broking
Rural Housing Finance

Systech Sector
Information Technology
Sector

Information Technology

Aerospace
Components
Steel
Consulting

Mahindra Partners

Steel
Retail
Industrial
Equipment
Logistics
Leisure Boats
Solar Energy

Infrastructure &
Realty Sector

Infrastructure
Real Estate

Two Wheeler Sector

Two Wheelers

Aftermarket Sector

Pre - owned Cars

Purchase Sales Service
Multi-Brand Car Service

Hospitality Sector

Defence Systems

Hospitality

Defence

across 11 business sectors

Mission: To provide
car care services to
keep the cars fit &
healthy and
customers happy &
smiling

M
is
si
on

Mahindra First Choice Services Ltd.

io
Vis

Vision: MFCS will

be amongst the
Top 3 service
providers for out
of warranty cars
by 2018

Good Corporate Citizenship

Respect

We strongly believe in a sense of responsibility and

contribution to society that defines our existence

We treat each other with mutual respect and dignity

and foster an environment of teamwork and growth

trust by being reliable and accountable in word and

behaviour

delivering quality quickly and efficiently

Customer First

Excellence

Our internal and external customers are at the

heart of everything we do and we strive to
overachieve on our promises. We own problems
and are always responsive to each other and
customers.

We are committed to excellence in all aspects of

our company to achieve superior results. We do
this by doing the right things the right way aided by
continuous learning and improvement.

Core
Speed
Values Integrity
We are ethically unyielding and honest. We inspire We act fast. Our energy and focus help us in

Who We Are & What We Do

( Please click in the center to

play video)

Multi-Brand Car Service Workshop

Mahindra First Choice Services is in the business of

providing car servicing for all brands of car. There are
two broad categories under which these services are
offered:
Mechanical Repairs and Preventive Maintenance
Services (PMS)
Minor and Medium Accidental Repair Services

MFCSL provides services for all popular brands of car in

A, B & C segments with focus on A & B Segments,
which are in their post warranty period. The Company
plans to improve business strengths for the servicing of
cars of segment C.

Our Network:
State of the art COCO
workshops

Our Network:
Cutting edge diagnostic
equipment

Our Network:
Aggressive growth plan - COCO
and Franchisee
More than 100 + Workshops
..

~866 Workshops with

presence in 230+ cities and
towns

MFCS
Footprint

MFCS
Footprint

March 2014

March 2018

Explanation of
Cluster Concept

Customer Friendly Approach

Cashless Facility
Available

Pick-up and Drop

Facility

Customer
Feedback

Doorstep
Payment Facility
Online Booking

Comfortable
Workshop Interiors

Road Side
Assistance & Other
Products

Strong SCM ensures quality spare parts availability

Retailer

Distributor

Parts Factory

Global
Sourcing

Warehous
e

Centralized
Procurement
at Cluster
Level

Independent
Garages*

COCO

- bulk orders
- higher
margins

MFCS
Cluster Hub

Franchisee
*

COCO

Franchise
e*

Hub & Spoke

Distribution

Franchisee
*

- Milk run for

last mile
delivery
- Independent
Garages to
give scale

*Treated same as COCOs

Multi Brand
Parts Catalogue
(MBPC)

The first of its kind

spares
e-catalogue in India
Inventory
Xchange India
(INX)

The first of its kind

spares auction platform
in India

Multiple Touch-Points for

Customers

Facebook
Twitter
Google +
Website

Mobile App
Email

Corporate Social
Responsibility has always
been an integral part of the
vision of the Mahindra Group
and the corner stone of our
core value of good corporate
citizenship
---------------------Keshub Mahindra
Chairman Emeritus
Mahindra & Mahindra

Initiatives to Improve Employee Training Coverage

Team Build
Workshop

IMS
and Audit
Workshop

Cultural Value
Workshop
Health &
Safety
Training

Six Sigma
Yellow Belt
Training
Corporate
Training

We are driven
by the need to
give back to
society
Education for Girl
Child

Tree Plantation

Blood
Donation
Camps

Life at MFCS

We strive to offer our employees a collaborative work

environment, openness where ideas flow freely,
everyone being a hands-on contributor in an endeavour
to drive initiative and a sense of professional fulfilment.
Few excerpts from of the MFCS life portrayal .

MBA INTERNSHIP PROGRAM

1st & 2nd Year MBA GRADUATE

MBA INTERNSHIP PROGRAM

1ST & 2nd Year MBA Graduate
PROGRAM STRUCTURE

Business Unit: Mahindra First Choice Services Limited

Purpose of Role:

Franchise Development will be responsible to expand franchise network in the assigned area/ clusters.

He will be responsible for extensively scouting in the field ,Generating leads, Meeting prospects, Getting applications and
getting them LOI stage.

Candidate should like meeting people, traveling to places and setting up new businesses.

Educational Qualification: MBA 1st/2nd

Preferred stream : Marketing

Year Student / Pass out

MBA INTERNSHIP PROGRAM

1st & 2nd Year MBA Graduate

Project Duration: 60 Days.

Project Title: Prospecting for Multi brand car service franchise network
Project Description: Need to scout in entire state and meeting
prospects with good financial back ground, meeting bankers and to pitch
our multi brand franchise concept.
Key Deliverables: Each trainees need to deliver hot/warm enquiries
who will be interested for our automobile franchise business and to close
the lead with MFCS team in least possible time.
Offerings: Stipend of INR 2500 K per month. Company will be taking
care of their transportation cost for the said purpose. Travel Policy as
per L10 level will be applicable.
Candidates will receive Internship completion certificates from

MBA INTERNSHIP PROGRAM

1st & 2nd Year MBA Graduate

Primary Responsibilities:
Plan the expansion within the Area /cluster: Identify
potential
towns/city,
identify
the
potential
catchments/location within the city/town, prepare
strategy to identify and prospect the potential
partners in each location.
Funnel management: Manage the prospects funnel
and ensure enough flow at various stages. Conduct
lead generation campaigns and activities to add more
enquiries and prospects in the funnel.
Prospecting: Meet and present MFCS business model
and Franchise Value Proposition to the prospects.
Qualify prospect to the next level based on