Professional Documents
Culture Documents
A Case Study
Strategy Maps:
Strategy Map is a Logical and Comprehensive
Architecture for describing strategy.
It provides the visual framework for integrating
the organizations objectives in the four
perspectives of a Balanced Scorecard.
It provides a single-page view of the strategy.
A properly constructed BSC should tell the story
of the business units strategy.
It should identify and make explicit the
sequence of hypothesis about the cause-andeffect relationships between outcome
measures and the performance drivers of those
outcomes.
Customer
Internal/
Business
Process
Learning and
Growth
Custom
er
Loyalty
On-time
Delivery
Process
Quality
Employe
e Skills
Process Cycle
Time
STRATEGY MAP
Financial
Develop new
customers and increase
market share
Internal Process
Effective asset
Utilization
Improve Customer
Satisfaction
Penetration into
Niche Market
Process Improvement
Implementing
Risk Management
Learning &
Growth
Suggestion , Reward
Recognition System Implementation
Improving Industrial
Relations.
Penetration into
Niche Market
C2
Internal
Perspective
Improve Customer
Satisfaction
MT & Nos
MT
Nos.
%
%
KWH/MT
KWH/MT
Kgs/ MT
Kgs/ MT
Days
Compliance to Sinter Plant Project
P2.1
behind
Schedule
Schedule
P2.2 Compliance to Mines Acquisition Plan
%
P3.1 Manpower in Trading
P1
Process
Improvement
P2
Backward
Integration
P3
Developing
Processes &
P3.2 Processes developed for Trading
People for Trading
P4.1
P4.2
P4.3
Furnace Availablity
Production
Capacity Utilization
P4.4
Kvah
P5.1
P5.2
Nos.
%
P6.1
P6.2
Scrap Sale
P7.1
P5.2
P5 Good QHSE & 5S
P5.3
Internal
Perspective
P5.4
Realization
from/by
P6
Product/scrap
etc.,
Implementing
Risk
P7
Management
Cost
Rationalisation
P8
Measures
P8.1
%
MT
%
Nos
MT
MT
Rs
Lakhs