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Chapter 1: Preliminaries
Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall • Microeconomics • Pindyck/Rubinfeld, 7e. 1 of 18
Assessm
ent
Assessment Task Assessment Criteria Weight Due
Date
1 MCQ Test • Choose the correct answer 20 % Week
6
2 Industry/Market Demonstrate thorough understanding of
the relevant concepts.
20 % Week
(Wed:
Study 24/8, 10.30 – Demonstrated ability to draw conclusions 11
11.30) with appropriate justifications.
Use diagrams when appropriate
Explanations are clear and concise.
Information from appropriate sources is
integrated with analysis. Information is
accurately referenced using Harvard
System, including in text referencing if
applicable.
Well formatted, edited, and minimal
Chapter 1: Preliminaries
Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall • Microeconomics • Pindyck/Rubinfeld, 7e. 2 of 18
Tutorial questions
(available on VU Collaborate)
to be attempted
before coming to class
Chapter 1: Preliminaries
Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall • Microeconomics • Pindyck/Rubinfeld, 7e. 3 of 18
Chapter 1: Preliminaries
Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall • Microeconomics • Pindyck/Rubinfeld, 7e. 4 of 18
1
CHAPTER
Preliminaries
Prepared by:
Fernando & Yvonn
Quijano
Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall • Microeconomics • Pindyck/Rubinfeld, 7e.
CHAPTER 1 OUTLINE
Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall • Microeconomics • Pindyck/Rubinfeld, 7e. 6 of 18
Preliminaries
Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall • Microeconomics • Pindyck/Rubinfeld, 7e. 7 of 18
1.1 THE THEMES OF MICROECONOMICS
1. Trade offs
2. Prices and Markets
3. Theories and Models
4. Positive versus Normative Analysis
Chapter 1: Preliminaries
Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall • Microeconomics • Pindyck/Rubinfeld, 7e. 8 of 18
1.1 THE THEMES OF MICROECONOMICS
1. Trade-Offs
choice
=> Best alternative forgone
Chapter 1: Preliminaries
Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall • Microeconomics • Pindyck/Rubinfeld, 7e. 9 of 18
1.1 THE THEMES OF MICROECONOMICS
1. Trade-Offs
Consumers
Consumers have limited incomes, which can be spent on a wide
variety of goods and services, or saved for the future.
A T?
- Product
X or Product WY ?
H
Current E N?
- Current consumption or future consumption
Consumption W H ?
Prod. X
Chapter 1: Preliminaries
Future
Consumption
Y Prod. Y
Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall • Microeconomics • Pindyck/Rubinfeld, 7e. 10 of 18
1.1 THE THEMES OF MICROECONOMICS
1. Trade-Offs
Workers
Workers also face constraints and make trade-offs. First, people must
decide whether and when to enter the workforce. Second, workers
face trade-offs in their choice of employment. Finally, workers must
sometimes decide how many hours per week they wish to work,
thereby trading off labor for leisure.
- Work or Study ?
Chapter 1: Preliminaries
- Work or Leisure?
- Job A or Job B?
Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall • Microeconomics • Pindyck/Rubinfeld, 7e. 11 of 18
1.1 THE THEMES OF MICROECONOMICS
1. Trade-Offs
Firms
Firms also face limits in terms of the kinds of products
that they can produce, and the resources available to
produce them.
T ?
WHA
- Product X or Product Y ? ?
How
- Labour Intensive X or Capital Intensive ?
Chapter 1: Preliminaries
Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall • Microeconomics • Pindyck/Rubinfeld, 7e. 12 of 18
Trade offs arises when
choices are made.
- Prices
- Preferences
Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall • Microeconomics • Pindyck/Rubinfeld, 7e. 13 of 18
1.1 THE THEMES OF MICROECONOMICS
Planne Market
d
Econo Econo
my my
Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall • Microeconomics • Pindyck/Rubinfeld, 7e. 14 of 18
1.1 THE THEMES OF MICROECONOMICS
Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall • Microeconomics • Pindyck/Rubinfeld, 7e. 15 of 18
1.1 THE THEMES OF MICROECONOMICS
3. Theories and Models
In economics, explanation and prediction are based
on theories.
● PositiveAnalysis: Verifiable
Analysis describing relationships of cause
and effect.
Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall • Microeconomics • Pindyck/Rubinfeld, 7e. 17 of 18
CHAPTER 1 OUTLINE
Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall • Microeconomics • Pindyck/Rubinfeld, 7e. 18 of 18
1.2 WHAT IS A MARKET ?
● Market : Collection of buyers and sellers that,
through their actual or potential interactions,
determine the price of a product or set of
products.
Market
Structure? Market
Definition ?
Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall • Microeconomics • Pindyck/Rubinfeld, 7e. 19 of 18
1.2 WHAT IS A MARKET ?
Market
Competitive versus Noncompetitive Markets
Structure
● Perfectly Competitive Market : Market
with many buyers and sellers, so that no
single buyer or seller has a significant impact
on price.
Chapter 1: Preliminaries
- Intense competition
- Absence of significant market power
- eg. Confectionary industry
Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall • Microeconomics • Pindyck/Rubinfeld, 7e. 20 of 18
1.2 WHAT IS A MARKET ?
- Lack of competition
- Significant market power
Chapter 1: Preliminaries
Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall • Microeconomics • Pindyck/Rubinfeld, 7e. 21 of 18
1.2 WHAT IS A MARKET ?
Market Price
● Price prevailing in a competitive
market.
- Single price
- Average price across brands
Chapter 1: Preliminaries
Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall • Microeconomics • Pindyck/Rubinfeld, 7e. 22 of 18
1.2 WHAT IS A MARKET ?
l tu ra l
Agricu
- A market can include more than an industry.
Wh e a t
- An industry consists of firms selling
similar or closely related products.
Cargill Australia Ltd
- A firm refers to a single producing unit
Chapter 1: Preliminaries
in the industry.
Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall • Microeconomics • Pindyck/Rubinfeld, 7e. 23 of 18
1.2 WHAT IS A MARKET ?
Market Definition — The Extent of a Market