The Google Story

What is Google
Company name Google Inc. Based in America, headquarters in California, now centers all over world. Started as a online search engine, later introduced many other products mail, mobile O.S, social networking, etc. Established September 7, 1998. Handles 1 billion searches in a day. 2,00,00,000 GB of Data in a day.

Intro of two founders

Larry Page March 26,1973 American Parents were teachers Married to Lucinda Southworth (Research

Intro of two founders

Sergey Brin August 21,1973 Russian. Shifted to America at age of six. He is a Deal maker Mother is a NASA scientist, Father is a Maths Professor Married to Anne Wojcicki(Biotech

Intro
Both were studying together in Stanford University. Both befriended each other instantly. Others said they often debated on various topics, and questioned many subjects. Page is a maths wizard, Brin is a Data miner. Both grew in a home of teachers. Exposed to computers at very early

How it all began !!

Page wanted to work on WWW, he started the project. Idea was to create good search engine (Need of the day at that time). In sometime, they realized they have created something big. Started in Univ building,Univ funded 10,000 $ Andy Bechtolsheim - Co Founder of Sun and a successful Capital venturist gave 1,00,000 $

 To concentrate on studies, at one time approached Yahoo, Altavista, others to sell their program for 1,000,000 $. Got capital from co founder of Sun systems. Took leave from Stanford and established the company and started working full time. Wanted to give users good search

How they started - their hardship

Climbing the ladder !!

Never looked back after formally establishing the company. Started from college room, then into rented garage, only later own office. Slowly started making money. Kept improving the search engine. Indirect help from many professors, Yahoo! Founders, Jeff Besoz (?), many others from Silicon valley *.

Climbing the ladder !!

Bagged investment of 25 Million $ from two successful Capital Venture Firms. Kleiner Perkins (Mr John Doerr) and Sequoia Capital (Michael Moritz). Each company 12.5 M $. (Why ?) Created history combined investment by two companies. Came into everyone's eyes.

Climbing the ladder !!

Started hiring from 1999 onwards. Gave free food, stock options, kept jovial and fun environment at work. Went Public in 2004.

Motto
Dont be Evil. To provide all the worlds information for FREE and it should be easily accessible. To give best usage experience to user, later think of monetizing. Hard followers of what they preach. Till now many products are free. Revenue is a by product created from its products. Hence no

How they work

Totally Flat organizational structure, no middle management. Hires smart people, exceptional and intelligent. Open communication. Generally small projects of around 3 months and 3 members in a team.

How they work

They have the most biggest and most sophisticated computer network in the world. They built it themselves Customised,cost effective, Patented, own software, free OS linux. Any competitor would need tremendous capital to even compete with their network. Even Microsoft does not have that capital and

How they work

Hired a brain surgeon for designing the Google systems, network. Brin is the one who used every dollar in a most cost effective way. Best part every employee has the freedom to utilize 20 % of his time in working on his own project. If the testing is positive, they release the project. Ideas are encouraged. Technology is given importance, not management.

How they earn !!

Million dollar question !! After developing a very good Search engine, they had to somehow keep going and earn. Earlier days, targeted big companies offering Search service to use Googles technology. Then went on and brought concept of Advertisement in search result. 90% revenue from Ads.

How they Earn !!

Provides Corporate Mail systems, Corporate office processing systems etc. AdWords program Vendors. AdSense program Users. Sponsored Results. Now Ads in E Mail, Videos, Orkut etc. Earnings in Billions.

Intro of CEO
After getting Capital from two firms, Google guys wanted to keep majority of shares with them, they had to agree on one condition of the venturist. To bring in a man of experience into their office to handle day to day work, so that they can concentrate on their own work. CEO Eric Schmidt joined Google,

Their products
Main product is Google Search. Gmail E mail. Chrome Web browser. Google Docs, Google Calendar, Google Earth, Google Maps, Google Space, Google Wave, Google Desktop Search, Google Blogger, You Tube, Picasa, Orkut. Hardware package for Search.

Their Products
Google Mobile OS Android. Google Translate Challenging. Google Books Biggest project of its kind. Millions of Books scanned and made searchable.

Few secrets, few facts

Working on Human Genome Brain child of both the founders, will revolutionize the world. Mode of working is all activities are kept secret. Producer of Movie also. Came local also Provides Local listings. Biggest computer network in the world Million data centers.

Datacenter is guarded by Apache helicopters in one place no fly zone.

CSR
Project 10 ^100 Five ideas 10 M $ each.

Pranks on april fool

Competitors

Problems

Google in India, around us

Uniqueness of Google, Our inference, Discussion:

Other opportunity created:

Timeline:

Listing in share market

Revenue details: